NTT DoCoMo and retailers reporting MOTORAZR is
flying off the shelves a week after device was introduced 
TOKYO – 23 December 2006 – Motorola, Inc. (NYSE: MOT), a global leader in wireless
communications, today announced that MOTORAZR (M702iS) with iMode® is flying
off the shelves in stores all around Japan a week after the device began
reaching retailers.
MOTORAZR, which unites the power of DoCoMo’s powerful FOMA® 3G network and its
wildly successful iMode bouquet of services and content with the iconic
MOTORAZR design, began selling in Japan on December 14. Motorola and DoCoMo
spent many months preparing to bring the top selling MOTORAZR to Japan,
ensuring that the device would deliver a superior iMode experience.
“We knew people were waiting for MOTORAZR, and we knew the Christmas season
would be big. This proves it will be as big a hit in Japan as it is everywhere
else,” said Motorola’s Michael Tatelman, corporate vice-president and general
manager, Mobile Devices Business, North Asia. “This is the best possible
endorsement of the strategy DoCoMo and Motorola have pursued in creating a
device that is powerful yet elegant and sophisticated, and is a clear
demonstration of how much people in Japan want a device like this.”
MOTORAZR is the thinnest FOMA handset ever, measuring a mere 14.9mm. The outer
shell is made from anodised aluminium; the keypad is a thin, laser-etched metal
sheet, and MOTORAZR’s employment of innovative materials ensures that the phone
has the look and feel of a premium mobile device.
MOTORAZR is the first DoCoMo handset in the M70x series to combine Bluetooth®
capability, DoCoMo’s “World Wing®” 3G global roaming, and the full suite of
iMode content and services, and marks the first time MOTORAZR – which has sold
over 50 million units worldwide – has been made available in Japan.
Catch MOTORAZR (if you can) in Hot pink, Neo black, and Cool silver at DoCoMo
stores and authorized retailers nationwide.
Source: Motorola press release
