Runners to Carry Message of the Need for Safe
Drinking Water 
NEW YORK, NY, June 1, 2007 — The Blue Planet Run Foundation, a non-profit
organization dedicating to raising global awareness about the lack of safe
drinking water, today announced Motorola, Inc. (NYSE: MOT) as the official
provider of wireless products for the inaugural 2007 Blue Planet Run, which
begins today. The Blue Planet Run is an unprecedented around-the-world relay
run that spotlights the human crises caused by the lack of safe drinking water
in impoverished communities globally.
Motorola, a global leader in wireless and broadband communications, will
provide all wireless equipment necessary for the 20 Blue Planet runners and
support staff to stay connected to each other, family and the press during the
95-day run. “Motorola’s support with wireless products will be essential every
step of the way,” said Matt Kursh, CEO of the Blue Planet Run Foundation,“
Particularly, the Q9 is the ideal device for the run, keeping everyone in touch
through phone calls and e-mail, and allowing us to document the experience with
crisp pictures and videos from around the world.”
Motorola is committed to harnessing the power of its global brand to benefit
people around the world. “With more than one billion people throughout the
world lacking access to safe drinking water, we felt compelled to get
involved,” said Jeremy Dale, corporate vice president, Mobile Devices Global
Marketing, Motorola. “Motorola’s dependable products will ensure Blue Planet
Run athletes and support staff stay seamlessly connected to each other so that
they can spread the vital message that safe drinking water must be made
available to all.”
The 2007 Blue Planet Run event, which is made possible by the support of The
Dow Chemical Company, will circumnavigate the earth’s Northern Hemisphere,
covering 15,200 miles, passing through 16 countries and 4 continents, 24 hours
a day for 95 days to deliver the message and importance of ensuring safe
drinking water for everyone on the planet. Events in cities and towns along the
route will mark the run’s arrival, educate local residents about the water
crisis and inspire action. The Run concludes in New York City on September 4.
At its completion, the Run will have passed through Ireland, England, France,
Belgium, The Netherlands, Germany, Czech Republic, Austria, Poland, Belarus,
Russia, Mongolia, China, Japan, Canada and the United States.
Visit www.blueplanetrun.org for
complete details of the 2007 Blue Planet Run team and the Run route.
About the Blue Planet Run Foundation
Blue Planet Run Foundation is a non-profit 501(c)3 organization dedicated to
raising global awareness about the need for safe drinking water and funding
working solutions today for the billion people living without water. The
U.S.-based foundation connects nongovernmental organizations worldwide with
funding and promotes operational sustainability. The foundation’s signature
awareness and fund-raising event is the Blue Planet Run, the first-ever
around-the-world relay.
For more information about the Blue Planet Run Foundation, or to make a
donation, please visit www.blueplanetrun.org.
Source: Motorola press release
